The latest Hyde & EEK! Boutique collection features robots, dragons, space travelers, mermaids, unicorns and more, each with special design details like open backs for easy dressing, wheelchair-friendly fits, hidden openings and pockets for abdominal access and removable accessories, creating extra flexibility for those with sensitivities. And they are only $20. While Halloween still feels far away, guests tell us they like to plan early—and look forward to the fun—so the retailer is taking pre-orders now.
“Whether you’re simply getting dressed every day or dressing up for special moments like Halloween, everyone deserves to feel included and celebrated,” says Julie Guggemos, Target’s senior vice president and chief design officer. “And at Target, we know that great, inclusive design makes all the difference. That’s why we’re continuing to invest in Cat & Jack adaptive apparel, Pillowfort sensory-friendly home goods and more and creating twice as many practical, affordable, super cute costumes that invite all guests to make their own Halloween memories.”
Ready for a peek? These sweet kiddos had a blast modeling Target’s latest costumes.
And Kathryn Jesperson is feeling empowered, too. “Instead of having someone help me, I am able to Velcro my witch costume right behind my back myself—I love feeling independent and like everyone else who can put a costume on and not worry about anything.”