FMI – The Food Industry Association today reveals a new way of approaching its annual gathering of private brand professionals, Sept. 29 – Oct. 1. In light of the pandemic and the significant disruption to the grocery business, FMI will host an online format and offer business conference suites that support essential communication and operational planning between trading partners.
“Our annual consumer trends research suggests shoppers are becoming more brand agnostic and focused on product quality, highlighting an opportunity for store brands,” Doug Baker, vice president of industry relations and facilitator of FMI’s Private Brand Leadership Council, said. “And relevant to the current COVID-19 crisis and shifting grocery shopper food behaviors, business partners can identify ways to capitalize on – and learn from – the unprecedented demand challenges influenced largely by consumer anxiety.”
The FMI Private Brands Summit + Business Conference Suites program is designed to accelerate business recovery and stabilization on critical issues confronting the food marketplace through educational sessions, interactive roundtables, and private trading partner meetings through the addition of exclusive business conference suites.
Baker noted, “Our Private Brands Leadership Council recognized that communications, planning, and speed dictate the new normal as companies seek equilibrium in their business operations and position themselves for the future.”