7-Select Almond Milk

Private Brand: 7-Select
Retailer: 7-Eleven
Country: USA
Category: G6. Beverages: Non-Alcoholic
Agency: Marketing by Design (MBD)

Credits:

Marty DiFrisco, Account Manager, MBD
Austin Sniezek, Project Manager. MBD
Tracy LeMere, Creative Director and Designer, MBD
Roger Calado, Production Artist, MBD

Summary:

This approachable, contemporary design appeals to customers looking for a dairy-free milk alternative, as well as baristas who may use almond milk in their beverages. The clean color palette keeps the design fresh, while the splashes of “milk” and illustrations of almonds keep the focus on the high quality of the product.